Faith-based organizations (FBOs) have an outsized role in philanthropy, attracting the largest share of donation dollars annually in America. They are especially active in disaster relief and recovery. When you see media coverage of aid groups responding to a major disaster, domestically or abroad, more often than not they are affiliated...
National Preparedness Month takes place every September. With the intention of reaching underserved Latinx and Black communities, this year’s theme takes a highly personal approach by asking people to think about protecting their “lasting legacy.” “The life you’ve built is worth protecting. Prepare for disasters to create a lasting legacy for you...
Kentucky can’t seem to catch a break. In less than 12 months, the state has endured an extraordinary string of catastrophes—bringing into sharp focus what can go right and what can go wrong with disaster recovery. Good360 is working to close the need gap as verified by our local/statewide nonprofit & governmental...
The face of big-ticket philanthropy is changing. That’s primarily due to one fresh face you’ve probably seen a lot lately—MacKenzie Scott. The novelist and philanthropist has been on a fierce giving spree since her split from Amazon founder Jeff Bezos. Armed with a nearly $60 billion fortune from her divorce settlement,...
Everyone who works in the nonprofit sector understands the importance of Q4. It’s the most important time of the year because this is when half of nonprofits receive the bulk of their donations. In December alone, a quarter of all online donations are made. So it makes a lot of sense to...
As the country learns about the floods in Eastern Kentucky, we open our hearts and want to help. Sometimes, however, that help is misguided, and people and organizations send goods that are not needed, diverting resources and focus away from lifesaving and life-preserving activities, and clogging up supply routes and...
In 2017, fast-moving wildfires ripped through Sonoma and Napa Counties in Northern California, claiming at least 10,000 homes and 40 lives. The devastation prompted one local resident, a seasoned disaster relief volunteer and Spanish interpreter, to sign up to work at an evacuation shelter in Petaluma. Karen Merzenich recalled how the shelter...
At Good360, we are continually looking for ways to help our network of 100K+ nonprofits do more to grow their impact. Our various donation programs allow charities to get easier access to needed goods so they can better run their programs and their organizations. Through the years, we have seen so...
While it’s true that some Americans are losing their religion, faith-based organizations (FBOs) still play a significant role in helping all kinds of communities in need, from the homeless to the hungry to the elderly. In fact, according to Giving USA’s 2021 Report, religious organizations made up the largest subsector for...
Across the nonprofit sector, donor retention rates average around 40-45%. That means that for every 100 first-time donors you manage to attract, close to 60 of them won’t return for a second donation. And even fewer will come back for a third donation. This is the reality for most nonprofits. The...