Lowe’s Contributions Provide Relief for Disaster Survivors

Good360
01.09.2023 Impact Stories

New Life Missions LLC

  • Loranger, LA
  • Lives Impacted: 100 +

New Life Missions LLC is a Good360 nonprofit disaster recovery partner located in Loranger, Louisiana. The organization assists disaster survivors in the Louisiana Gulf area by getting them the supplies and materials they need to rebuild their lives. Damage caused by Hurricane Ida caused devastation along the Louisiana coastline, leaving residents with ruined property and safety concerns. Given the large span of this disaster, it was challenging for communities to keep up with the significant number of resources necessary to get back to normal. Thanks to home insulation and gas dryers provided by Lowe’s, a Good360 corporate partner, residents hit hardest by the hurricane can continue their rebuilding process, which may have been stalled without access to the insulation.

Insulation post-Hurricane Ida has been a challenging product to find for Louisiana residents, especially in the southern parishes hardest hit by the hurricane. New Life Missions Director, Duncan Freche, described an interaction with a man who drove over an hour and a half to gather bundles of insulation and how necessary this item is to the community. Duncan and the New Life Missions team also received gas dryers from Lowes, which they distributed to families who drove as far as two hours to pick up the appliance. Donation recipients were very thankful for the goods they received.

Lowe’s commitment to providing disaster survivors with new and quality goods allows households to alleviate some of the stress and costs of rebuilding life after a hurricane’s devastation. Now, community members in Louisiana can utilize industry-standard products in their homes.

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Shari Rudolph is Chief Development Officer and Chief Marketing Officer at Good360. She is an accomplished retail, digital commerce hand media executive with a strong track record of building audiences, revenue, and brands. Shari’s previous experience includes management consulting as well as various executive and leadership roles at both start-ups and large media and retail e-commerce companies in Southern California, New York, and Silicon Valley. She is also an adjunct professor teaching marketing, advertising, and entrepreneurial studies classes. She earned her MBA from The Anderson Graduate School of Management at UCLA.

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