23 May ‘1% for the Planet’ Launches Individual Membership to Increase Environmental Impact
The amount of philanthropy, or charitable donations, currently given to environmental nonprofits and organizations totals barely 3% of all charitable giving in the country. In the current political climate in the United States, support for environmental agencies and organizations is expected to decrease dramatically, as the current administration moves to cut the budgets of the EPA and similar organizations.
In response to this expected downturn in environmentally geared charitable giving, the nonprofit 1% for the Planet has launched an Individual Membership plan for the first time in its 15 years. The original structure of 1% for the Planet worked like this: businesses that joined the organization donated 1% of their net worth for the year to pre-approved environmental nonprofits so organizations know that their charitable giving directly goes to worthy environmental causes. Now, to increase the amount of giving and to make the act of giving back more accessible to everyone, the nonprofit is allowing individuals, not just businesses, to supply environmental groups with much-needed funds.
Since 2002, the nonprofit has gifted over $150 million to environmental groups around the world to protect our planet and ensure a better tomorrow for our children. “Everyone, everywhere, has the power to have a positive impact on the health of our planet; and our planet needs us now more than ever,” noted 1% for the Planet CEO Kate Williams. “We’re thrilled to invite individuals to join our global movement for the first time as members. We look forward to supporting individual members alongside our business members, ensuring that all 1% donations will have a meaningful impact,” she added.
The new individual members of the organizations, termed “Founding Individual Members,” range from millionaires eager to channel their earnings into good to millennials passionate about the environment who want to make a difference in any way they can. If you’re looking to donate 1% of your yearly salary to environmental groups, visit their individual membership page. If you run a corporation and are in the process of deciding how you can utilize your goods and resources to make an environmental impact, consider partnering with Good360. We match your excess goods to nonprofits in need to give back to the circular economy and transform impoverished and disaster-stricken communities.