23 Dec Year in Review: Counting Up the Good We Did This Year… Together
For Good360, 2019 was a very good year.
Happily, we can report that our Circle of Good continues to grow and that the collective impact generated by Good360, our corporate donors, and our nonprofit partners has expanded year over year.
We closed out the decade by distributing more than $330 million in critically needed goods in 2019 alone via our network of nonprofits that serve a diverse collection of causes. We distributed more than 1,200 full truckloads, an additional 1,500+ pallets, and more than 32,000 cartons of product — thanks to the generosity of our corporate donors and the unrelenting commitment of our nonprofit partners. In addition, we grew our nonprofit network to more than 90,000 organizations.
In short, we distributed significantly more critically needed goods into the hands of many more charities. That means we delivered on our mission this year to transform lives by providing hope, dignity, and a sense of renewed possibility to people affected by disasters or other challenging life circumstances.
Of course, we would not be able to accomplish any of this without the collaborative partnerships with our 246 corporate donors, as well as the nonprofit organizations that work so closely with us to make sure people in need get the right products at the right time. In this season of thanksgiving, we would like to express our gratitude to the partners that make our mission possible.
In 2019, we also welcomed new leadership at Good360. Matt Connelly, a longtime executive at UPS and an expert on logistics and supply chains, took over as chief executive officer in August. He’s stepping into the top role after serving on the Good360 board of directors for eight years, including as co-chairman for the past four. With corporate philanthropy, supply chains and disaster recovery strategies evolving rapidly, Connelly’s deep experience in these sectors will be mission critical.
Throughout the year, we increased our operating capabilities to better fit the needs of nonprofits and strengthen our commitment to provide them with as much value as possible. We expanded the variety of products that we offer in our online marketplace, available to all charities that register with Good360. In 2019, we distributed more than 375,000 pieces of clothing, 2 million health and beauty products, 180,000 toys and 435,000 school supplies.
With the help of a grant from Walmart, we also launched two Regional Operating Centers (ROCs). Serving the Baltimore and Nashville regions, these warehouses will improve the ability of our nonprofits to receive product donations in large and frequent volumes, and disseminate them based on need. The ROCs will expand the collective impact of the Good360 network by improving our ability to distribute needed goods locally, regionally and nationally, all in a way that is sustainable for Good360, the ROC and the recipient nonprofit network.
Walmart is also generously donating $1 million to Good360 to improve our core technology, build additional capabilities, and increase our giving footprint. This grant is intended to help our organization reach the major milestone of $9 billion in total goods distributed to those in need.
In 2019, we continued to look for ways to both establish new partnerships with corporate donors and deepen our relationships with existing partners. For example, in May, we started a new collaboration with Allswell to tackle the persistent problem of youth homelessness in America. About 70 percent of Allswell mattresses donated to us will be earmarked for foster care facilities and families.
Additionally, we teamed up with Amazon to provide regular donations to Good360 members at the full truckload, pallet and carton level. Amazon announced that in the U.S., eligible excess and returned product from sellers using its Fulfillment by Amazon (FBA) program would now be available as donations exclusively to Good360. This new program builds on Amazon’s long-standing product donation initiatives, which already send millions of products to charities each year.
Meanwhile, we built upon our partnership with Tempur Sealy. Good360 has worked with Tempur Sealy for more than a decade, providing tens of thousands of mattresses to a diverse network of nonprofits representing a wide variety of causes. In October, this collaboration led to a donation event held at Tempur Sealy headquarters in Lexington, KY where more than 80 new mattresses were provided to the United Breast Cancer Foundation to give patients and survivors the vital gift of a good night’s rest.
Speaking of partnerships, every year, we recognize companies that go out of their way to be thoughtful, sustainable and impactful in their giving. In June, we announced our 2019 Circle of Good Award recipients at the Sustainable Brands flagship conference held in Detroit. We would like to congratulate UPS, Walmart, CVS Health, Dow, The Estee Lauder Companies, HP and Target for giving so generously while supporting the circular economy and helping us to change lives for the better.
We also had an extremely busy year in terms of our work in disaster recovery. Good360 was able to activate its cross-sector network to provide critically needed supplies in the aftermath of a horrific tornado outbreak in the Dayton, Ohio, region; the historic devastation wrought by Hurricane Dorian in the Bahamas; the return of widespread wildfires in California; and the damage in southeast Texas by Tropical Storm Imelda.
Aligned with our promise to assist disaster-impacted communities long after the cameras have gone, we partnered with Dow to provide additional housing for Hurricane Harvey survivors.
Contributing to the “long tail of disaster recovery” is consistent with our continued advocacy around our Resilient Response initiative, which encourages corporations to take a more thoughtful and sustainable approach to disaster giving. In 2019, we signed 28 additional companies onto our Resilient Response pledge, including Bombas, Lyft, Allswell, and CarMax, among others. CarMax also contributed a $50,000 grant to support our disaster recovery efforts.
Along with our disaster recovery work, we continue to expand our impact through our key channels:
- Our online donation catalog allows any registered nonprofit organization to access high-quality goods to better serve their communities.
- Our Truckload Donation Program gives charities a way to obtain products in large volume.
- In 2019, we matched 3,650 local stores with nonprofit organizations through our Retail Donation Partnership
- Our growing network of Community Redistribution Partners serves nonprofit agencies through distribution warehouses strategically located around the country.
- Finally, our new Regional Operating Centers expands our established strategy of building a network of nonprofit partners who can support the redistribution of donated goods.
You could say that the theme of our year was growth: We grew the number of donations we distributed. We grew our network of partnering nonprofits. We grew the number of nonprofits that we worked with in disaster recovery.
Ultimately, what this means is that we grew the impact that we’re making in the world, transforming lives through more thoughtful, purposeful giving. And that is an incredibly fulfilling way to embark on a new decade in 2020.