Together Good360 and Allswell Tackle Youth Homelessness - Good360

Together Good360 and Allswell Tackle Youth Homelessness

When it comes to the problem of homeless youth in America, the numbers are both staggering and depressing — yet this issue receives relatively little national attention.

In a country with one of the highest GDPs in the world, 1 in 30 kids of K-12 school age are homeless, according to the National Center on Family Homelessness. There are currently between 1 million and 1.7 million homeless youth who have run away, have been asked to leave their homes, or whose families have lost their homes for a variety of reasons.

The majority of these kids have experienced some sort of trauma, such as physical or sexual abuse, or suffer from mental health conditions such as depression or post-traumatic stress syndrome. Up to 40% of them identify as LGBT, and up to 22% of homeless girls are estimated to be pregnant. Approximately 75% of homeless youth will drop out of school.

Although they come from all kinds of backgrounds and each have their own story to tell, they’re all seeking the same thing: a safe place to lay down at night and somewhere to call home. The problem of homelessness among young people in America is not a hopeless one. There are many solutions available, from foster homes to temporary shelters to mental health treatment.

Established earlier this spring, Good360’s new collaboration with Allswell aims to turn the tide on youth homelessness, mainly by supporting foster care organizations that are finding or operating safe homes for displaced kids. Allswell, a direct-to-consumer brand of hybrid mattresses (incorporating memory foam and coil technology), is supporting Good360 with both financial and in-kind mattress donations. About 70 percent of Allswell mattresses donated to us will be earmarked for foster care facilities and families.

At Allswell, we believe that the power of a good night’s sleep can transform lives,” said Arlyn Davich, Brand President at Allswell. “We also believe that every kid deserves a safe place to sleep soundly and comfortably. We’re thrilled to be working with Good360 knowing that our donations are going to organizations that are directly making a huge difference in the lives of children and teens who have gone far too many nights without a good night’s rest.”

Through our relationships with corporate donors, Good360 is also able to amplify every $1 donated by Allswell into at least $10 in critically needed goods. (For every verified review of its products, Allswell will donate $25 to Good360.)

Already our collaboration with the brand has given new mattresses to several organizations focused on giving children a brighter future. Among these are Childhelp and Olive Crest, both of which help at-risk and abused youth.

Situated on 121 acres of beautiful scenery in Beaumont, Calif., Childhelp has run a short-term residential facility dedicated to the 24-hours-a-day treatment of abused, neglected, and at-risk children of California since 1978. The Childhelp Merv Griffin Village houses as many as 84 children ranging in age from 6 to 15 years old. These kids have repeatedly fallen out of foster homes and many arrive at the village without ever been treated for their trauma.

Earlier this summer, we arranged for the shipment of 10 much-needed mattresses to Childhelp. 

This donation could not have come at a better time,” said Sheri Bogh, Childhelp’s director of community relations. “The old mattresses have gone through many, many children, and had coils poking out. 

“This was a huge treat for our kids,” she added. “We have limited funding here, so they’ve never had new mattresses before. They were so excited to take them out of the boxes and they were jumping and diving on the mattresses. And they’re so comfortable!”

Southern California-based Olive Crest has been caring for abused and neglected children for more than 45 years. The organization believes that the key to transforming the life of a child broken from abuse is the healing power of a strong family. To that end, the nonprofit works with foster families and families who want to foster-to-adopt to find safe, stable homes for abused kids.

Olive Crest received 10 Allswell mattresses and gave them all out to its “kinship families”  —  families in which the caregivers are relatives of the children, but not the biological parents.

“Because most kinship families are not formal foster placements, they do not get outside help financially from the county,” said Sydney Eaton, volunteer relations coordinator at Olive Crest. “Our Kinship program provides them with resources and we help provide them with whatever they need. Therefore, these mattresses blessed us greatly. Some of the kids who received these have been sleeping on old uncomfortable and dirty mattresses for years because the caregivers could not afford to get new ones.”

Together with Allswell, we are committed to giving homeless children a safe home and a good night’s rest, every night.

 

Shari Rudolph
Shari Rudolph
shari@good360.org

Shari Rudolph is Chief Marketing Officer of Good360 and is an accomplished retail, digital commerce and media executive with a strong track record of building audience, revenue and brands. Shari’s previous experience includes management consulting as well as various executive and leadership roles at both start-ups and large media and retail e-commerce companies in Southern California, New York and Silicon Valley. She is also an adjunct professor teaching classes in marketing, advertising and entrepreneurial studies and she earned her MBA from The Anderson Graduate School of Management at UCLA.



 
// Added by SM - 2019-06-06 // End of SM edits