Good360 and Partners Respond to Ukraine Crisis with Millions in Aid for Refugees - Good360

Good360 and Partners Respond to Ukraine Crisis with Millions in Aid for Refugees


Russia’s invasion of Ukraine has prompted the largest refugee crisis in Europe since World War II.

More than 5 million refugees have fled the country since early February, according to the UNHCR (United Nations High Commissioner for Refugees). Altogether, some 8 million Ukrainians have been displaced since fighting began.

Most refugees have entered neighboring countries to the west of Ukraine, with Poland receiving more refugees than all other European countries combined. Romania, Moldova, Hungary, Slovakia, and others have also opened their borders to refugees. The United States expects to welcome 100,000 refugees, with 15,000 having already arrived since the Feb. 24 invasion.

More than half of refugees are children. They are fleeing with mothers, grandparents and men who are too old for military service. Often, refugees are leaving their native country with nothing more than the clothes they’re wearing and the few belongings they can carry in a piece of luggage.

Since the beginning of the war, Good360 has been collaborating closely with our network of corporate donors and vetted nonprofit partners. We have been maintaining a constant supply of product donations while keeping in regular communication with stakeholders in the country who know where goods should be sent.

As needs on the ground evolve, Good360 will share this information with our network as we work to maintain this crucial humanitarian supply chain. Truckloads of critically needed products are being donated, distributed, sorted, and shipped via container from all along the East Coast. 

We have been greatly aided by The UPS Foundation, USA for UNHCR and other organizations that have sponsored airlifts for critical items. Meanwhile, most products are arriving via cargo ship in 30-40 days.

To date, Good360 is processing donations worth more than $40 million in products to Ukrainian refugees, with more to come. Product donations have come from Amazon, Bombas, Advance Auto Parts, Charter Communications, Cora, Crayola, CULTA, Delta Airlines, Edgewell Personal Care, Fanatics, Garan Manufacturing, G-III Apparel Group, Levi, Life Is Good, SKIMS, Lowes, Medifast, MPOWERD, Newell Brands, Nice-Pak, PMC, PVH, Tempur Sealy International, ThirdLove, and others. 

These companies have provided non-perishable food, personal care, hygiene kits, solar powered lights, clothing, coats, jackets, carrying cases, backpacks, water bottles, amenity kits, cleaning supplies and sanitizing wipes, and bottled drinks.

As always, our objective is to ensure that the right goods go to the right people at the right time.

This would not be possible without the generosity of our donors, and the assistance and contributions of courageous and passionate partners like Global Empowerment Mission (GEM), World of Giving, CIS Development Foundation, Jezreel, All Hands and Hearts, and USA for UNHCR that are all working miracles under the most challenging and dangerous circumstances imaginable.

Our long-term programs for refugees, including our partnership with USA for UNHCR , underscore our commitment to supplying critically needed products for displaced people around the world.

We are extremely grateful to have received $300,000 in funding from the WoodNext Fund, along with foundational support from CVS Health, Ecolab, United, American Eagle, and Tempur Sealy. This financial support ensured our ability to respond impactfully to this crisis. 

Please consider supporting Good360’s distribution of critically needed goods to Ukraine and Ukrainian communities around the world by making a donation today. Remember, in almost all disasters, giving cash is the single best way you can help.

Donate here.

However, if you represent a company with inventory of needed supplies that would be appropriate for this crisis, please contact us. Current product needs for Ukrainian refugees include:

  • Hygiene products (travel size)
    • Shampoo
    • Conditioner
    • Deodorant
    • Amenity Kits
    • Feminine hygiene products
    • Personal Wipes
  • Personal care items
    • Razors
    • Shaving cream
    • Moisturizers
  • Sleeping + Comfort
    • Blankets
    • Bedding and sheets
    • Sleeping mats
    • Cots and relief beds
    • Sleeping bags
  • Non-Perishable Food / Shelf-Stable Beverages
    • Ready to eat foods
    • Snacks
    • Health bars
    • Jerky
    • Freeze-dried fruit
  • Baby Care
    • Baby Wipes
    • Diapers
    • Baby food (no glass jars), cereals
    • Baby bottles
  • Travel Bags
    • Backpacks
    • Small suitcases
  • Medical
    • First Aid Kits
    • OTC medications
    • Durable medical supplies
  • Power and Lighting
    • Charging Stations
    • Flashlights
    • Solar Chargers
    • Solar-powered lights
    • Solar Generators
Shari Rudolph

Shari Rudolph is Chief Development Officer and Chief Marketing Officer at Good360. She is an accomplished retail, digital commerce hand media executive with a strong track record of building audiences, revenue, and brands. Shari’s previous experience includes management consulting as well as various executive and leadership roles at both start-ups and large media and retail e-commerce companies in Southern California, New York, and Silicon Valley. She is also an adjunct professor teaching marketing, advertising, and entrepreneurial studies classes. She earned her MBA from The Anderson Graduate School of Management at UCLA.