VIDEO: ASTRA and Good360 Launch Toys for Joy Program For This Upcoming Holiday Season - Good360

VIDEO: ASTRA and Good360 Launch Toys for Joy Program For This Upcoming Holiday Season

This past summer, the American Specialty Toy Retailing Association (ASTRA) partnered with Good360 to launch a new program called Toys for Joy. The program was created to help fill the gap in toy donations left after the Toys’R’Us nationwide store closures. Toys are a huge part of the holiday season, and with the number one toy retailer out of business, many children in need were going to be left without gifts this season.

The Toys for Joy program will give toy manufacturers, who are ASTRA members, an easy way to donate toys and ensure that their donations reach fully vetted nonprofit organizations around the country to have maximum impact.

Toys for Joy comes just in time to prepare for the busy holiday season when toy donations are most needed. This program will help community organizations with a history of putting toys in the hands and hearts of children continue their mission of spreading happiness to those in need. Through this partnership Good360 continues our mission of transforming lives through collaboration.

Thank You to all the donors that contributed to our Toys for Joy program:
Baby Paper, Green Toys, Inc, Handstand Kitchen, Yoee Baby, Safari Ltd, Hog Wild, LLC, Ann Williams, Carma Games, Fat Brain Toy Co., North Star Games, WordTeasers, On Trend Goods, Set Enterprises, Inc, Sweets Kendamas, Thames & Kosmos, Endless Games, Inc, Relevant Play, The Original Toy Company, Big G Creative, Getta1Games, Tactic Games, Bananagrams Inc, Toy Shop Florence, Modular Robotics, OgoSport, LLC, Rubbabu LLC ,Schylling Inc., Talicor Inc/Aristoplay, Crocodile Creek, Discover with Dr. Cool, SMART Toys and Games, Inc., USAopoly


Shari Rudolph

Shari Rudolph is Chief Marketing Officer of Good360 and is an accomplished retail, digital commerce and media executive with a strong track record of building audience, revenue and brands. Shari’s previous experience includes management consulting as well as various executive and leadership roles at both start-ups and large media and retail e-commerce companies in Southern California, New York and Silicon Valley. She is also an adjunct professor teaching classes in marketing, advertising and entrepreneurial studies and she earned her MBA from The Anderson Graduate School of Management at UCLA.

// Added by SM - 2019-06-06 // End of SM edits